Remote Research Ranges: a startup story

October 25, 2016

An interview with Dr Catherine Ball, CEO and Founder of one of Australia’s most innovative environmental services startups.

drones startup

Featured image above: Dr Catherine Ball, Telstra Business Woman of the Year in 2015, and CEO & Founder of geoethics, big data and drones startup Remote Research Ranges. 

When did Remote Research Ranges start and what stage is your business?

RRR is in the first 12 month stage of a startup, but we hit the ground running, and are already in good profit.  Collaboration is the new competition, so we are living that ideal.

What’s the solution your business provides?

RRR is an advisory company around drone technology, big data management, and geoethics (the ethics around geospatial data).  We are providing advice to international clients, state, federal, and local governments, as well as schools, universities, and rangers.

What have been the barriers in growing your business?

One of my biggest problems has been the ability to sit and focus on one particular thing.  When establishing your own business and managing your personal brand you tend to say yes to too much, and can risk spreading yourself too thin. I have learned that ‘No’ is a complete sentence.

What expertise have you tapped into to help you in your business journey?

I have been so lucky, as Telstra Business Woman of the Year (Corporate award 2015) that I have been welcomed into such a helpful and excellent alumni.  The awards opened up networks for me I could never have imagined.  Some of the people I have met have become mentors, sponsors, and even business partners.  It has been a game changing experience.

In your opinion, what is the most valuable thing that would support your business the long term?

I am really looking at longer term projects, such as the World of Drones congress that I am a co-creator of; this is going to be a long running and internationally expanding congress. It will allow me to really focus on fewer projects, as I will have sustainable income, and also develop very strong links across industry, so I have more choice about which projects I would like to work on.

What is the one thing you need to keep reminding yourself daily as a start-up going for sustainable growth?

Every day is a school day and I am learning a lot.  The key for me is to constantly be learning, reaching, and growing.  Looking for the ‘Blue Ocean’ and areas where the niches are either empty, or not created yet.  There is a saying, “the best way to predict the future is to create it” and I couldn’t agree more.

Dr Catherine Ball is CEO & Founder of geoethics, big data and drones startup Remote Research Ranges. 

Meet more of Australia’s leaders and researchers here.

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